Advertisment Project Rubric

Unit 1: Truth in Advertising_Criterion Rubric

Criterion A: Knowledge and Understanding

Achievement Level	Level Descriptor
0	The student does not reach a standard described by any of the descriptors below.
1 - 2	iii.  demonstrates limited use of acquired knowledge to purposefully inform artistic decisions in the process of creating artwork.
3 - 4	iii.  demonstrates adequate use of acquired knowledge to purposefully inform artistic decisions in the process of creating artwork.
5 - 6	iii.  demonstrates substantial use of acquired knowledge to purposefully inform artistic decisions in the process of creating artwork.
7 – 8	iii.  demonstrates excellent use of acquired knowledge to purposefully inform artistic decisions in the process of creating artwork.

Criterion B: Developing skills

Achievement Level	Level Descriptor
0	The student does not reach a standard described by any of the descriptors below.
1 - 2	The student: i.  demonstrates limited acquisition and development of the skills and techniques of the art form studied. ii.  demonstrates limited application of the skills and techniques to create, perform, and/or present art.
3 - 4	The student: i.  demonstrates adequate acquisition and development of the skills and techniques of the art form studied ii.  demonstrates adequate application of skills and techniques to create, perform, and/or present art.
5 - 6	The student: i.  demonstrates substantial acquisition and development of the skills and techniques of the art form studied ii.  demonstrates substantial application of skills and techniques to create, perform, and/or present art.
7 - 8	The student: i.  demonstrates excellent acquisition and development of the skills and techniques of the art form studied ii.  demonstrates excellent application of skills and techniques to create, perform, and/or present art.

Truth in Advertising Project

Reflection

     Advertisements can appear on billboards, in videos, on TV, on the radio, and in books/ magazines/ websites. They show up very often throughout most of our days and can be split into different sub genres.

     I believe advertisements for fast food are the most influencing (although most ads are). They show images of their food and are aimed at those watching who are hungry at that moment, which would influence them to purchase the food. Advertisements for clothing lines cater to the audience who wants to look and feel like the model on the ad; they would buy the clothes ion order to accomplish this.

     In a free market like the one we live in, I do not feel that advertisements should be regulated by the government, no matter what they are (as long as they are not directly offensive). Since ads can influence us however, we should promote free thinking among the audience to keep them from blindly following advertisements. 

Criterion    

A: I used the skills and information from the previous project to finish this one. (7)                            B:All the skills (and more) that I learned from the other assignment were used to create these images.(7)

B: I feel I demonstrated my ability proficiently on this project. (8)

Picture of me (10 things)

Reflection

Criterion:

A: I used my newly acquired skill and knowledge to create a new image. (7) 

B:  It took me a little bit to get used to photoshop and I am still getting better at it. (7)

B: I used the skill I acquired since joining the class to create my image. (6)